What do you do?

I have a proven track record in social media management across the beauty, fashion retail, and hospitality industries. My deep understanding of the unique nuances and trends within these sectors allows me to develop tailored social media strategies that effectively resonate with target audiences. From crafting engaging content to fostering meaningful interactions, I help brands build a robust online presence, enhance brand awareness, and drive customer loyalty.

  • I develop tailored social media strategies by understanding industry-specific nuances and trends. This involves identifying target audiences, setting objectives, and choosing the right platforms and tactics to effectively reach and engage users. I also stay updated on industry trends to keep strategies relevant and impactful.

  • I handle the creation and management of engaging content, ensuring it aligns with brand messaging. This includes designing visuals, writing compelling copy, and curating posts that foster meaningful interactions. I also oversee the execution of social media campaigns to maintain a consistent and appealing brand presence.

  • I analyse social media performance metrics to assess campaign effectiveness. Based on these insights, I refine strategies to enhance engagement and drive brand awareness. My responsibilities also include monitoring metrics, providing actionable insights, and adjusting tactics to improve results and boost customer loyalty.